NINE SHOP 99 supports local employment and community livelihoods in Chiang Rai through unique craft products inspired by the province’s rich folklore, including the legendary “Mang Si Hu Ha Ta” (Four-Eared, Five-Eyed Creature), a story passed down through generations.

The traditional legends are reimagined through contemporary, charming, and colorful designs, offering visitors a creative way to discover and appreciate the cultural heritage and timeless stories of Chiang Rai